The movie that I have chosen to analyse is Spectre, which is
an action movie that follows the world renowned ‘James Bond’. Spectre follows
Bond as he tracks the person who has been sending people to kill him, IMDB
suggest that spectre is about “Bond peeling back the layers of deceit to reveal
the terrible truth behind SPECTRE’’.
The film studios for Spectre are Columbia
pictures, Sony pictures entertainment and Metro-Goldwyn-Mayer. Sam Mendes the
director of Spectre has also directed Skyfall which was another James bond
movie which was made in 2012. Daniel Craig is one of the James Bond actors that
has starred in six of the James Bond movies. The first teaser trailer of
spectre was on the 27 March 2015 and the other was 22 of July 2015 which was
many months earlier than the movie and this was a good way to promote the
movie. When people look at the James Bond poster they will obviously see Daniel
Craig is James Bond just by looking at the poster.
The trailer for Spectre uses many narrative techniques used
by Hollywood action movies as theorised by Vladimir Propp. There are character
types such as the hero James Bond (Daniel Craig) as he saves people from
danger, the villain as Ernst Stavro Blofeld (Christoph Waltz) as he has been following
James Bond since the first movie and sends people to try and kill him and he is
responsible for the kidnapping of the victim Madeline (Léa Seydoux). In action
movies we typically see heroes, villains, and victims; therefore the trailer
will appeal to the target audience.
The trailer has a lot of Barthes action codes like the car
chase with the Aston Martin DB10 and the Jaguar CX-75 in Rome this makes the
potential audience make them go to the edge of the sit experience when watching
the car chase. This tells us in the trailer that is mostly an action and drama
movie that’s what the audience feels like. In the trailer it has a few enigma
codes like
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